About Behind the Scenes Genius

I know when you started your business it wasn’t out of some deep desire to spend your days hustling.

You started because you wanted to do what you’re passionate about. So you decided to dive into the world of solopreneurship, and you’ve got a gift for it.

It’s time to find your support system!

Running a business wasn’t supposed to look like days spent hustling and juggling way too many hats. From typing away at your keys and clicking away on the mouse…. There’s so many things to do. And not every single one of those is your zone of genius.

Now spend a second to dream with me. Close your eyes, picture yourself in your office. Now, envision your business making you money without all the hustle.

Sounds pretty nice huh?

That’s where I enter with a confident stride... Like the time Hermione didn’t give a damn about breaking the rules when they started Dumbledore’s Army.

Names Danielle

web designer, fellow solopreneur, and education junkie.

I’ve seen way too many entrepreneurs spend:

  • their days hustling
  • countless hours clicking away on the keyboard, researching a solution. Only to have it end in frustration.
  • and not have confidence in their online presence


And I’m tired of it. So I decided it was time to start doing my thing.

I help online solopreneurs like you with the behind the scenes of running a biz. From websites, to organization, tech, and email lists. So you can be confident in your online presence.  

With almost a decade of knowledge in my library from being self taught… I decided to add more. So I added an associates degree in Web Design to the collection. 

Plus I have an attention for detail and a natural eye for color like no other. Crafting solutions is one of my favorite things and I’m annoyingly good at being organized.

I believe there’s nothing more important than living life on your terms, and I’m here to help you do that. Because time is way too precious of a currency. You can always make more money… you can’t make more time.

Some Random Factoids:

My Small Bucket List
I have one thing on my bucket list in life. To visit all 50 of the United States. Currently I’m at 28. This was born from all my childhood vacations through the U.S.
I Moved Almost 700 Miles to Be with a Boy.
He’s currently my husband, rock, support system, encourager, and the love of my life. Plus he’s the father of my stepson. (Although I prefer the word bonus). Without him to support me and build me back up after an emotionally abusive ex-boyfriend, I wouldn’t be who I am today.
He’s currently my husband, rock, support system, encourager, and the love of my life. Plus he’s the father of my stepson. (Although I prefer the word bonus). Without him to support me and build me back up after an emotionally abusive ex-boyfriend, I wouldn’t be who I am today.
I bake, cook, and scrapbook. Along with dabbling in quilting, brush lettering, and some occasional sketching. I love to pick up anything crafty and give it a whirl. I have to avoid stores that sell anything crafty.
My Business Was Born From Grief:
I lost my father at 19, and that was the hardest lesson I’ve learned in life. That time is precious and you need to make the most of it. And that became my fuel to help others make their dreams come true. (I know it sounds corny).
My Loves
Country music is my jam and the way I de-stress. It's what keeps me thinking positive and always gets my feelings. (I don’t have a tattoo with a heart and headphones for nothin’). Throw in a campfire and I’m definitely there.

I’m obsessed with all things Harry Potter, and you can throw in Game of Thrones, The Big Bang Theory, and Lord of the Rings. Oh and a ton of books. (The books’ always better than the movie).
I Have a Tiny Boot Obsession
I only own like 6? pairs. (I lost count.) Unless you want me to spend way too much money, I need to avoid stores that sell boots.
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“Happiness can be found even in the darkest of times, if one only remembers to turn on the light”

Albus Dumbledore

Core Values

  • Craft Solutions
  • Protect all Good Things
  • Never Stop Learning
  • Help Others
  • Save Time & Enjoy Life
  • Live & Work with Passion
  • Act Without Fear

Ready to turn the page to something new?

The Resources

Check out the resource vault. You’ll find everything from all the free guides I offer (and this is where you’ll find updates on all the newest ones), plus my list of favorite business tools.

This is your ultimate list of all the resources for your online business as a solopreneur. 

The Essential Website Planner

The Essential Website Planner is The only plan to easily build a website that thinks of everything to include.

You’ll be walked through every element to consider. Ready to build your own website with a plan before you even start?

Simple Site Secrets

Simple Site Secrets is a quick 5 day workshop, tutorial, and resource bundle to help you give your current or next website a makeover with 5 simple steps.

Kick the DIY overwhelm, uncertainty, and desire to the curb. Learn the Simple Site Secrets!